June 24, 2024


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Consultation on restricting junk food promotions launched

Consultation on restricting junk food promotions launched

Proposals to limit the advertising of foodstuff and consume superior in body fat, sugar or salt have been printed.

The Scottish government’s consultation seeks sights on proscribing the advertising of confectionery, cakes, crisps, savoury snacks and sugary delicate drinks at checkouts and entrance of retail store, and on multi-buy reductions.

The purpose is to cut down the wellbeing harms linked with bad diet plan and larger bodyweight.

The consultation will enable evaluate what influence the proposed limits would have on businesses and general public wellness, which includes on well being inequalities. It will run for 12 months to 23 September 2022.

Minister for general public health and fitness Maree Todd said: “Our meal plans remain much too substantial in calories, excess fat, sugar and salt which can have severe consequences for our general health.

“In Scotland, two out of a few grownups are obese or overweight, with those people dwelling in our poorest spots additional likely to be over weight and expertise the most hurt as a result.

“We know that promotions can inspire more than-use and impulse buying.

“By proscribing the marketing of less healthier foods and consume we can greater support individuals to make much healthier alternatives and assistance create a Scotland in which everyone eats properly and has a healthful bodyweight.”

Food items Requirements Scotland (FSS) head of diet science and plan Dr Gillian Purdon reported: “We welcome the launch of the Scottish government’s session on proscribing promotions of foodstuff higher in fats, salt or sugar.

“FSS supports the introduction of marketing limitations on these items as element of a suite of suggestions to deal with the nation’s poor diet program. Promotions can really encourage us to acquire additional than we have to have, and don’t essentially conserve us revenue.

“Evidence shows that a considerable total of the foodstuff and drink we obtain is on advertising, and is usually skewed in direction of less wholesome alternatives such as confectionery, sweet biscuits, savoury treats, cakes, pastries, puddings and sugar that contains gentle drinks. These foods account for close to 20 for every cent of calories and unwanted fat in our eating plan, and far more than 50 % of our absolutely free sugar ingestion.”